01Segment
Business Model Insight
A business model is taken apart: strengths, weaknesses, opportunities and growth potential, aimed at better performance, innovation and long-term sustainability.
Business Model TVBack to the group
Business Model TV — since 2016
Empower. Innovate. Grow.
Inspiring Entrepreneurs. Strengthening Business Models. Accelerating Growth.
SignatureEncouraging Business.
Business Model TV is an educational media and knowledge platform developed by Afu-Mena to support entrepreneurs, startups, professionals and organisations in designing, testing, improving and innovating their business models.
Season 01, broadcast schedule
November 2026 to February 2027, every other Thursday
Episode 01
Next episodeEpisode 02
Episode 03
Episode 04
- Winter break, a short pause during the holidays
Episode 05
New Year kick-off
Episode 06
Episode 07
Season finale
Follow via Facebook, YouTube, Instagram, Snapchat and TikTok.
What it is about
Strong business models, not only strong products
We believe that successful businesses are not built solely on great products or services, but on strong and sustainable business models.
Our objective is to connect entrepreneurs with knowledge, opportunities and networks through a platform that brings together inspiring content, coaching and strategic collaborations.
The format
How an episode is built
Every episode of Business Model TV follows four fixed segments, in this order. Viewers, participants and partners know exactly what to expect.
- 02Segment
Entrepreneur Spotlight
A conversation with an entrepreneur, director, innovator or community leader about experience, lessons, challenges and strategy.
- 03Segment
Canvas Challenge
Working with the Business Model Canvas: creating value, defining customers, generating revenue, and testing and improving the model.
- 04Segment
Leadership & Growth
Knowledge, tools and best practices on leadership, organisational development, team performance, decision-making and effective management.
These four segments are the programme structure. What the platform does beyond the broadcast is set out below.
Thematic framework
Three pillars behind the programme
The content of Business Model TV is built around three thematic pillars. Every episode sits within one or more of them.
Pillar 01
Core themes
- Entrepreneurship
- Business model innovation
- Leadership
- Strategy
Pillar 02
Growth and impact
- Startup growth
- Sustainable development
- Social enterprises
Pillar 03
Enabling themes
- Personal development
- Digital transformation
- Organisational development
What the platform does
Seven activities alongside the programme
The programme is the visible side. Alongside it, Business Model TV works directly with entrepreneurs, startups, professionals and organisations through seven activities.
Hover a card or use keyboard focus to reveal the detail.
01 Business Model Canvas
Teaching entrepreneurs, startups and organisations to design, visualise, test and improve their business models: creating value, identifying customers, generating revenue and building sustainable businesses.
02 Entrepreneur and leadership interviews
Conversations with entrepreneurs, executives, innovators and community leaders about experiences, lessons, challenges and strategies.
03 Startup and SME business model analysis
Analysing business models to identify strengths, weaknesses, opportunities and growth potential, improving performance, innovation and long-term sustainability.
04 Business Model You
Using the internationally recognised Business Model You methodology to help individuals map their strengths, skills, networks and value proposition, supporting better career and business decisions.
05 Entrepreneurship training and coaching
Practical training, workshops and coaching on business planning, financial management, marketing, customer development and strategic thinking.
06 Leadership and management insights
Knowledge, tools and best practices on leadership, organisational development, team performance, decision-making and effective management.
07 Global best practices adapted locally
Proven international concepts and frameworks adapted to the realities of Suriname, French Guiana, the Caribbean and the diaspora.
Our approach
Action Learning
Learning through action: participants apply concepts directly to their own business, career or organisation rather than only receiving information.
- 01
Act
Participants get to work straight away on their own business model or question.
- 02
Reflect
What worked, what did not, and why: reflection makes the experience usable.
- 03
Experiment
Assumptions are turned into small tests in their own practice.
- 04
Improve
What has been learned goes back into the model: continuous improvement.
Who it is for
Seven audiences
Business Model TV is made for seven audiences across Suriname, French Guiana, the Caribbean and the diaspora.
Entrepreneurs and business owners
Entrepreneurs and business owners who want to strengthen their business model and accelerate growth.
Students and young professionals
Students and young professionals learning to think entrepreneurially and to map their own value.
Business leaders and managers
Leaders and managers working on leadership, organisational development and team performance.
Policymakers and development professionals
Policymakers and development professionals advancing entrepreneurship and sustainable development.
Diaspora communities
Diaspora communities connecting knowledge, capital and networks with their region of origin.
Partners and support organisations
Partners and support organisations that guide, train or finance entrepreneurs.
Investors and financial partners
Investors and financial partners looking for well-founded business models and growth opportunities.
Mission and vision
What we are working towards
Mission
To advance entrepreneurship through Business Model Thinking, innovation and action-based learning, transforming ideas into sustainable business opportunities.
Vision
To become the leading entrepreneurial ecosystem connecting Suriname, the Caribbean and the diaspora, enabling entrepreneurs to innovate, grow and create sustainable impact.
Origins
Out of Afu-Mena's training practice
Business Model TV was created by Afu-Mena in 2016 as one of the first initiatives in Suriname dedicated to introducing the Business Model Canvas framework to entrepreneurs, startups and organisations. It builds on Afu-Mena's entrepreneurship training programmes, delivered since 2015.
2015
Entrepreneurship training
Start of Afu-Mena's training programmes
2016
Business Model TV
The platform is founded
Distribution
Cross-media, in four forms
Business Model TV is distributed across media. Each form has its own role and its own way of watching, listening or taking part.
Television and YouTube
Full episodes and on-location reports.
Podcasts
In-depth audio interviews with business leaders.
Webinars and online courses
In-depth Business Model Canvas training.
Social media
Short leadership tips, spotlights and interaction with the community.
Reach
Suriname · French Guiana · Caribbean · Diaspora
No links yet
We only link to channels that have been verified. Until the official links are confirmed, there is no button here.
The team
Who makes the programme
Business Model TV is presented from the studio and on location, with the entrepreneurs themselves.
Jelisa J. Tojo
Studio presenter
Presents the episodes from the studio and leads the fixed segments.
Paulus (Boike) Tojo MBA
On-location presenter
Makes the on-location reports and conversations, with entrepreneurs and in communities.
Business Model TV team
Production and management
Production and management of the programme are handled by the Business Model TV team.
For sponsors
Connect your organisation to entrepreneurship
Reach entrepreneurs, startups, professionals and organisations through an educational platform across several countries.
For participants
Training and coaching
From Business Model Canvas to Business Model You: practical work on your own model.